Going Viral On TikTok & Kickstarter
    Crystal Frye
   December 14, 2020
We’ve spent the last 10 years making sure that Lincoln Block does exactly what my Dad says it can do. He is a true genius in the field of building- and has built everything from hospitals to houses. So, in the last 10 years we’ve tested, protected, and proved the product. It has given us enough time to make sure that every possible angle was looked at and thought through. The Kickstarter is our “official” launch to the public after gaining some amazing exposure via the fun and surprisingly educational social media platform Tik Tok when we posted a 15 second video without any idea of what was to come in the following weeks. That video went viral overnight, and the ones to follow too. We went from 0 followers to 70k in just over a month. Our most popular video posted in Mid-November has 1.5 Million views. This kind of exposure has brought in more inquiry than we can stay on top of- and we went into problem solving mode.
There are just more people wanting Lincoln Block structures than we can do with the resources we have now. Dad has been building or on the job consulting with every project we have had. The truth of the matter is- we just need more Dads! But there is only one of him- and honestly, that is more than most can handle anyway 😉 . So the best way to solve these growing pains would be to duplicate his knowledge of the system and create the step-by-step guides to building with Lincoln Block for customers wanting to build their own, as well as those looking for a new opportunity to learn a trade, or just a new way to build. In order to increase our infrastructure, we need to increase our resources! Kickstarter felt like a great place to start out and we are so excited to have a little over $20,000 in contributions at the time I am writing this! Our goal to help us scale is $129,643. It is an all or nothing goal- and we have 44 days left to hit it.
Every single contribution helps, and we are so grateful for the 117 backers that have contributed so far. I absolutely love that you can do just $1 and it makes a big difference for us! Every single $1 helps boost the exposure to the campaign on Kickstarter’s servers- and if they see a bunch of backers on a project, they put it out on their trending lists for bigger investors. So neat!
We wanted to make sure that there were rewards for every level of contribution- for those that just love Lincoln Block for Lincoln Block or for those that are wanting to build their own Lincoln Block structures and looking to get an exclusive Kickstarter backer discount!
For those who are wanting to support by pre purchasing:
Starting at the $1000 tier – your pledge is a deposit for the Lincoln Block you will need for your project as well as an exclusive Kickstarter backer discount. The discount increases the higher the tier and the more lineal feet needed. 
Up until that Tier you can contribute just because you love Lincoln Block and take advantage of some neat opportunities to get some exclusive Lincoln Block SWAG or you can contribute just because you want to help our mission to bring back truly affordable housing for all!
We are so grateful, overwhelmed, and excited for the future. 2020 has brought more than enough negativity and it is so nice to be ending this year with HOPE
We know that we need the help of our Friends in order to make this goal. $1 or even a share of the Kickstarter link on your own social media or even just emailing a friend helps us get closer and closer. Here is an easy to copy and paste link to share:
Thank you for your continued Support! We are so happy to have you here on this journey with us.
Crystal Frye via
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